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MarTech 101: Programming & Marketing Mastery
Original price was: $199.00.$99.00Current price is: $99.00.
MarTech 101: Programming & Marketing Mastery” is designed to equip participants with a foundational understanding of marketing technology (MarTech) and its application in digital marketing. The course covers key areas such as website technologies, content management, data-driven marketing, customer relationship management systems, email marketing automation, social media marketing analytics, search engine marketing and optimization, and marketing automation integration. It also explores advanced topics like programmatic advertising, AI, and future trends in MarTech, concluding with a capstone project where participants develop and implement a full-scale marketing campaign using MarTech tools
Product Description
MarTech 101: Programming & Marketing Mastery” is designed to equip participants with a foundational understanding of marketing technology (MarTech) and its application in digital marketing. The course covers key areas such as website technologies, content management, data-driven marketing, customer relationship management systems, email marketing automation, social media marketing analytics, search engine marketing and optimization, and marketing automation integration. It also explores advanced topics like programmatic advertising, AI, and future trends in MarTech, concluding with a capstone project where participants develop and implement a full-scale marketing campaign using MarTech tools
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